Revenue impact in 2025, driven by tightening operations, cleaning up CRM and pipeline, and automating the handoffs that used to leak deals.
Hello, I'm
Holt Walti
RevOps & BizOps leader
I build the systems behind revenue teams — and I build them for the people who actually use them. Clean process, thoughtful automation, and tools that make the workday easier, not heavier.
About
An operator who cares how it feels to use.
I've spent my career at the meeting point of go-to-market teams and the systems that run them. My background spans revenue and business operations, sales operations, and hands-on CRM and marketing automation — with earlier work in medical-device sales and B2B operations that taught me how the details on the ground shape the numbers at the top.
What ties it together is a simple belief: a system only works if people actually use it. So I design for the human on the other side of the workflow — clear process, clean data, and automation that quietly removes the busywork. That's how adoption sticks and the results compound.
Today I'm focused on RevOps / BizOps leadership for B2B SaaS and on Zoho and CRM automation consulting — often with a little AI-assisted building to move faster.
What I bring
The work I do best.
- 01 RevOps & BizOps leadership Aligning marketing, sales, and success around one operating model — forecasting, pipeline health, and the process design that lets a company scale cleanly.
- 02 CRM & Zoho automation End-to-end CRM builds and automations, deep in the Zoho ecosystem and adjacent marketing-automation tools, with clean handoffs across the funnel.
- 03 Sales operations Territory and quota design, enablement, and reporting that keeps reps selling instead of wrestling with their tools.
- 04 Channel partnerships Building and operationalizing partner and distribution relationships — from first conversation to a repeatable, revenue-producing program.
- 05 AI-enabled workflows Practical AI-assisted web apps and workflows that cut manual steps and ship to production — useful automation, not slideware.
New offering
Fractional SDR / BDR management.
Selected impact
A couple of numbers I'm proud of.
Recurring monthly revenue from an Amazon distribution partnership I built from scratch — sourced, structured, and operationalized end to end.